Apple rejects 1 in 4 submissions. Google blocks 1.75M apps/year. Neither tells you exactly what to fix.
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Guideline 2.1 — Information Needed
We began the review of your app but aren't able to continue because we need additional information.
Your app may violate one or more of the following: 1.1.6, 2.3.0, 2.3.1, 3.1.1, 4.3.0, 5.3.4
Root cause: Guideline 2.3.1 — Inaccurate Metadata
Your app description mentions "AI-powered" features, but your Privacy Nutrition Label doesn't declare AI/ML data processing.
FIX Update App Store Connect > App Privacy > Data Linked to You > add "AI/ML Processing"
APPEAL Draft ready to paste into Resolution Center
Policy Violation — User Data
Your app does not comply with our User Data policy regarding Personal and Sensitive Information.
Please review the Developer Program Policy and make changes. No further details provided.
Root cause: Missing Data Safety declaration for analytics SDK
Your app uses Firebase Analytics which collects device ID and usage data, but your Data Safety form doesn't declare "App activity" collection.
FIX Play Console > App content > Data safety > add "App activity — App interactions" as collected
APPEAL Appeal draft ready for Play Console
"Guideline 4.3 — Your app is similar to another app"
Which app? They won't say.
"Guideline 2.1 — Information Needed"
6 possible violations listed. Which one? Who knows.
Resolution Center
"Please review the guidelines." That's it. That's the entire reply.
Stack Overflow answers from 2019
Guidelines have been updated over 10 times since then.
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| Category | DIY | Fiverr | Unreject |
|---|---|---|---|
| Time to analysis | 3–5 days | 24–72 hours | Under 2 min |
| Cost | $0 (+ your time) | $50–80 | $9.99 |
| Code-level fix | Manual | Sometimes | Suggested |
| Appeal draft | Manual | Sometimes | Generated |
| Apple + Google | — | Varies | Both |
| Updated guidelines | No | Depends | Regularly updated |
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